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Innovation can support business success in many ways, from simplifying processes to saving time.
However, knowing exactly what kind of cutting-edge tools and data-driven processes your business can benefit from isn't always easy much more appropriately implementing them . You want to make sure any tech investment is reaping tangible rewards.
So this guide will provide some pointers for the types of innovations your business might benefit from and give you tips on how to implement them.
Innovation 1. Mobile Apps
Tip: Create a mobile app for your business to reach a broader market.
Mobile apps are one component of the digital revolution no business should pass by. A great app makes it easier to connect with your customers and enhance engagement, in turn, improving customer satisfaction and loyalty.
There are many types of apps you can create depending on your business model, from loyalty apps to entertainment apps. Whatever type of app you choose should deliver tangible value to your target audience.
Innovation 2. Digital Marketing
Tip: Embrace digital marketing to further expand your customer base.
Mobile apps are one way you can connect with current and future consumers. Another means of expanding your customer reach is Digital Marketing.
There and many types of Digital Marketing, from blogging and content marketing to social media marketing. And experts like WebbROI can help determine which marketing strategy work best for your business.
Innovation 3. Automation
Tip 1: Implement automation to save time on essential processes.
When deciding what innovations to embrace in your workplace, consider your desired outcomes. For example, most businesses are eager to save time on mundane and repetitive simple tasks.
This is something that automation technologies can help with. For example, you can automate daily jobs like social media posting. In an article, Forbes reveals that automation can save businesses up to $4 million annually.
Tip 2: Get technology that makes workers' lives easier to boost morale.
Your workers are the backbone of your company. So you want to make sure that they're also benefiting from your innovation. Talk to your team about what types of tech tools they could use to simplify their tasks.
Tech Unwrapped offers a roundup of items that can boost productivity, such as project management software and communication software. Time-tracking and scheduling tools are also great ideas.
Innovation 4. BPM
Tip 1: Implement Business Process Management to streamline workflows
Innovation is supposed to improve your business, saving you time and money. However, it should also be helpful to your team. After all, they are the basis for your business success. To this end, prioritize technologies that boost worker satisfaction.
Planday provides tips for using tech to make workers happier. For instance, look at tools that enhance communication, improve learning, and provide reinforcement and feedback.
Tip 2: Create onboarding and treating protocols for implementing innovations
You can't expect your workers to immediately adopt whatever innovation you present them with. So it's important to provide your workers the necessary training and tools required to make the most of any new technology.
Insperity explains how to train teams on new technologies. It all starts with communicating changes early. And make sure to designate leaders who can train others and provide mechanisms for feedback.
Tip 3: Solicit regular feedback on the success of innovation implementation
You can further facilitate your company's digital transformation using BPM (Business Process Management). This will allow you to automate, improve, and optimize everyday workflows.
Before adopting BPM technologies and solutions, create a BPM framework including key performance indicators that you can monitor to track progress.
Conclusion
By simplifying business operations and making them more efficient, you can concretely show your workers how technology benefits them. This will increase buy-in and long-term implementations.
Innovation can help small and medium-sized businesses thrive by saving hassle and increasing efficiency. However, it's important to implement the right tools, like a BPM—and in the right way.
Trust the pointers above to help you on your innovation journey.
About the Author
Gloria Martinez loves sharing her business expertise and hopes to inspire other women to start their own businesses and seek promotions in the workplace. She created WomenLed.org to spotlight and celebrate women’s achievements.